Odile Rodríguez de la Fuente and Gabi Martínez talk about environmental communication in the UAB Planet Cycle

Odile Rodríguez de la Fuente, graduate in Biological Sciences and Film Production, and Gabi Martínez, writer and journalist, took part in the fourteenth session of the Planeta UAB lecture series, an initiative of the Gabinete de Comunicación y Educación aimed at students of its master’s degrees.

This cycle of conferences is part of the project “Planet UAB: The journey to the other – equals in differences” organised by the Gabinete de Comunicación y Educación during the academic year 2020-2021, with the support of the Fons de Solidaritat of the Universitat Autònoma de Barcelona, which organised a series of activities and awareness-raising actions based on the concept of the UAB campus as a “planet” and which dealt with major issues such as the culture of peace, sustainability, the environment and interculturality, among others.

Students from the Master’s in Travel Journalism, the Master’s in Environmental Communication and the Master’s in Communication and Education participated in this fourteenth session with Gabi Martínez and Odile Rodríguez de la Fuente, entitled ‘Felix, wolves and stories‘. The environmental communicators and disseminators agreed on the need to focus on communication and educational tools that place the environment as the main theme. Both defended the role of the media in raising awareness, enriching the vocabulary and making a more humanist discourse.

Both also recalled the figure of Félix Rodríguez de la Fuente, naturalist, humanist and activist who became a reference and master of environmental communication, mainly through his television programme El Hombre y la Tierra (Man and the Earth).

Odile Rodríguez de la Fuente has a degree in Biological Sciences and in Film Production from the University of Southern California in Los Angeles. She is a well-known biologist, science communicator and lecturer on sustainability and the environment. After 5 years at National Geographic, Washington DC, she returned to Spain to create the ‘Fundación Félix Rodríguez de la Fuente’ with the aim of safeguarding her father’s legacy for future generations. He has published Félix: un hombre en la tierra with the publishing house Geoplaneta.

Gabi Martínez is a writer, journalist and lecturer on the Master’s Degree in Travel Journalism. His works and professional career have made him one of the leading figures in travel journalism. In 2009 he was a finalist for the II International Travel Literature Award Camino del Cid for his book Los mares de Wang published in 2008 and chosen as Best Non-Fiction Book by Condé Nast Traveller. In 2012 he received the Continuará Award from TVE Cataluña and his work En la barrera was selected as Best Non-Fiction Book by Qué leer magazine.